Tim Hortons will still win in most small towns because it is already built into the community. In my town, Tim's is where people meet after hockey, before work, and during road trips. Dunkin might do well in Toronto, Montreal, Vancouver and near universities, but outside big cities they will have to work hard.
Do you think Dunkin can actually compete with Tim Hortons in Canada this time?
I saw the news that Dunkin is coming back to Canada and I’m curious if people think Canadians will actually switch from Tim Hortons or if this will just be hype for a few months.
Canadians discuss whether Dunkin's return can seriously challenge Tim Hortons or whether Tim's loyalty and convenience will keep it dominant.
Answers & Discussion
In Quebec it might be more interesting because some people still remember when Dunkin had stores here years ago. I don't think they will destroy Tim Hortons, but I do think there is room for another chain if the donuts are better and the iced drinks are strong. A lot of younger people are not as loyal to Tim's as older Canadians are.
I think Dunkin will get attention at the beginning because Canadians love trying something new, especially when it comes from the U.S. But competing with Tim Hortons is not only about coffee taste. Tim's has locations everywhere, drive-thrus everywhere, and it is already part of people's morning routine. Dunkin has to be very good on price and consistency if they want people to change habits.
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