As an ordinary prop, a mannequin body crash in our eyes every day. For customers, they see the clothing matching on it while purchasers and designers notice more than a human-shape tool. This introduction will analyze how the mannequin evolves and the future trend of eco-friendly material.
1. The first appear
The first mannequin body was made in France in the mid-19th century. They were then cast into the wax and then evolved to be made of plastic. They were also known as mannequins, dummies, lay gesture or dress form. It was made with articulated joints and used by artists, tailors, dressmakers, window dressers and others for clothes display.
Fashion items began to be shown in a room setting with display mannequin. These windows, known as “open displays,” relied on themes and narratives rather than purely commodity quantities for visual impact. Window displays are now delivering goods, giving them a precise home or cultural environment and giving them qualities other than practicality and price.
From the mid-nineteenth century, Paris was a leader in fashion. Until the mid-twentieth century, French mannequin body manufacturers were able to take this reputation. The investment in French display mannequins in stores and displays not only promotes technological advancement – but the concept of any fashion point is centered on France. So French mannequins were considered the culmination of fashion. Their new designs were also often exhibited at international fairs, and French mannequins often won prizes, thus increasing their fame and appeal.
The arrival of electricity attributed to the appearance of the display mannequin, because the surface of the wax pattern would be affected by the heat of the window.
2. Material innovation
In the 1920s, Pierre Iman from France perfected a lighter, heat-resistant material. That was Carnasine, a gypsum composite that brought the full body female mannequin into a new, faster change and mass production stages. By 1927, France firm of Siégel and Stockman had about 67 factories in New York City, Sydney, Stockholm and Amsterdam. Also, they acquired agents in other parts of the world. They hired architect and designer René Herbst as an art consultant. Under his leadership, the display mannequin became a symbol of modern style.
In the most competitive cities, stores have bigger windows and change displays more frequently. In 1786, a London tourist wrote: “A cunning device for showing women’s materials whether they are silks, chintzes, or muslins, they hang down in folds behind the fine high windows so that the effect of this and that material, as it would be in the ordinary folds of a woman’s dress, can be studied” .
It is suggested from the comment that people have realized complex marketing techniques and vocabulary for display in the late 18th century. It would be developed but not improved by the next generation.
In the 1920s and 1930s, the American film industry was providing an international visual language that would have a great influence on the design of the window display and the appearance of the mannequin body.
In the 1930s, American model designer Lester Gaba produced the mannequin body of movie star Marlene Dietrich. The Shirley Temple model by Pierre Iman was sold on both sides of the Atlantic.
The movie star gave the window a display of charm, which in itself looks more like a movie.
3. A short sluggish
Although World War II stopped the production of mannequins in Europe. But in the United States, production increased and mannequins continued to reflect American mass aesthetics. In their expansion, American companies such as D.G. Williams and Lillian Greneker were helped by new models of mannequins for the production of plastics.
In the 1950s, mannequins showed a mature style.
It wasn’t until 1966 when fashion mannequin body designer Adel Rootstein made Twiggy(a display mannequin), the emerging youth culture was reflected in the window.
4. Future: PC mannequin and wider use of eco-friendly materials
Trends have showed that more eco-friendly and sustainablematerials are needed for producing display mannequin. Posh Concept is a leading manufacturer specializing in PC mannequin, which is recyclable, odorless and non-toxic. The production process as well is green and in line with the environmental protection standard in United States and Japan.
Why a biodegradable mannequin body?
It is convinced that investing in sustainable development is at the very heart of the world of fashion and luxury.
That’s why in 2019, Posh Concept imagined a different future. A future where we could continue to produce our window mannequin body in a more respectful way for the environment, while maintaining our ethical and aesthetic values.
Cooperating with Posh Concept, its design is realistic, creative, and fashion. More importantly, customized mannequins are welcomed. Get some inspiration for your own store at Posh Concept: http://www.pcmannequins.com/