The internet of things is the next technological wave, which can redefine many people’s lives. You can read more about IoT on this site here.

An example is that many patients who want to know their heart rates would continuously visit their cardiologists to get the tests done. However, with the help of IoT, the patients can be the ones to record and provide updates to their physicians about their conditions without the need to go to the clinic. The heart monitors can perform these periodically and provide them reports about their conditions.

For these things to happen and for IoT to become a necessity, it needs to be supported by various technological advancements. With the right technology that boosts the internet of things as a whole, it can drive many developers to the next level, and there can be a huge need for these as more consumers are discovering them.

4 Technologies that Drive IoT

Cloud Computing

The internet of things is almost expected to produce massive amounts of data in a short time. You can read more about this on sites like for more information about how it can help your business. To have accurate data available to the masses, a considerable space is needed for storage. Fortunately, there’s Cloud computing that can readily provide this need for storage.

This technology has a faultless process that can boast the IoT and support its functions as it gains lots of data from many devices. For example, transmitting critical information about patients’ health to various physicians across hospitals requires massive amounts of data to be produced. It’s worth noting that this is only for a single person, and it’s unsurprising that Cloud computing can perform these without fail.

Several significant developments and innovations are there that put Cloud computing as one of the drivers of IoT. Such development examples are the number of companies that are offering cybersecurity services to protect information online. Another benefit is that the Cloud is always considered efficient and scalable, and this can be leveraged by others who want their data seen in computers, smartphones, and tablets.

Automation of Marketing

One of the major proponents of the dominant rise of IoT is the marketing automation that it offers. Many marketing giants are now interested in what the internet of things can help them, which can help them gain new sales and customers at a large-scale level.

The internet of things has the potential to provide various information to several customers. They will provide preferences, hobbies, and even the kind of devices that most consumers use. Many international companies are paying for these kinds of data. They find it more valuable as they target various demographics interested in knowing what they are offering.

They are customizing their data and selling their products to fit their audiences. With more customer-focused items caused by IoT, it’s not surprising that this is considered marketing automation software. It caters with marketing campaign management, integration of customer data, and segmentation. This is an intelligent application that grows over time.

The Boom of the Application Technology

The Boom of the Application Technology

App technology is booming today, and this is one of the critical components that have been driving a lot of IoT solutions. The emergence of application innovations is drastically changing the entire landscape of the internet of things.

Usually, apps allow data exchange in many devices owned by a consumer. In essence, they have played an important role in IoT development by capturing vital information like the following:

  • They tell customers about parking spaces available in a metropolitan area
  • They can identify noises and decibels that are present in sensitive places like universities and medical centers
  • Structural assessment apps monitor the vibrations and current state of materials in bridges and buildings.


IoT will be the reason for the interconnection of devices worldwide. The numbers will be millions and each of these needs IP addresses. With the IPv4, which is the most popular connection used in internet protocols today, this may not be enough to facilitate the surge and demand for many IP addresses.

However, with the IPv6, which is the new successor of the IPv4, all the concerns can be addressed adequately. They come with various benefits, and they allow more space requirements.

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