With the continued rise of e-commerce and digital marketing, a website has indeed become a vital component of business operations. Companies see it as a helpful platform for growth.

Whatever your product or service is, having an online presence can make a difference. According to the study published by the University of Maryland, the Internet is the driving force behind the operation of several businesses. This is a scenario present not only in the United States but also in other parts of the world.

website outage status checker would come handy if your goal is to stay connected 24/7. You have to note that many people, as the study suggested, do some research first before making a purchase. Thus, your website could be your platform to provide them all the details they want to know.

What is a Website Status Checker?

A website status checker is a tool that helps you test the current performance of your website. As a website outage status checker, you would be informed whenever your online platform is experiencing a downtime.

What are the Benefits of a Website Status Checker?

When you are subscribed to a website status checker tool, you can monitor your website’s performance regularly. You can check it at regular intervals so that you would get a reliable report of instances when your website goes offline.

When your website is down, you might lose potential clients. Therefore, another significant benefit of such a tool is to ensure that you can immediately keep possible buyers from leaving.

Remember: whenever your website is offline, its traffic plunges. Those who are visiting it to check what you offer would be redirected to a competitor. 

Potential customers could not get the information they want from your website because of downtime. They may not be encouraged to try your product or service since they could not contact you through your website. When this happens, you might have just lost an excellent opportunity for you and your business. 

What are the Advantages of Maintaining a Reliable Website?

A reliable website is crucial when you want to widen your reach and expand your market share. To achieve this, you have to ensure that your uptime rate is high. This means that your website is working correctly at any time of the day. 

Based on industry standards, the acceptable uptime rate is 99.999 percent. The uptime rate is the ratio of the time the website is live over the total time.

Among its advantages are the following:

  • Less cost on advertising, including printing of brochures and other ad materials.
  • More comprehensive market reach since any potential clients can contact you whenever they want and wherever they are.
  • Increased productivity for you and your people because you will spend less time introducing your product or service.
  • A convenient way for customers to get into contact with you.
  • A showcase of your expertise and the quality of product or service you are capable of providing customers.

Getting a tool that determines whenever there are outages in your online availability is a wise move. You can contact a provider like is-itdown.com if you have more questions on the website status checker tool.

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