Mark Zuckerberg, CEO of Meta Platforms, announced on Monday that the Threads platform, which is intended to compete with Twitter, had more than 100 million users within five days of its launch, displacing the ChatGPT platform for the title of the fastest growing Internet platform.
Since its launch last Wednesday, the Threads platform has been breaking records in terms of user growth. Notably, celebrities, politicians, and other content producers have flocked to this platform, which analysts believe poses a significant challenge to Twitter, the microblogging application owned by Elon Musk.
“This is mostly a demand that happened automatically, as we have not yet offered many promotions,” Zuckerberg said in a post on Threads.
And by registering 100 million users in five days, the Threadz app far surpassed OpenAI’s ChatGPT, which became the fastest growing application in the number of users in history when it recorded this number in January, two months after its launch, according to a study conducted by the U.B. Group. .s.
Twitter responded to Threads’ launch by threatening to sue Meta for alleging that the social media giant used Twitter’s trade secrets and other confidential information to build the app.
Legal experts say this claim is difficult to prove.
Threads is very similar to Twitter, as is the case with other social networking sites that have emerged in the past few months after users were annoyed by Musk’s management of the platform.
Threads allows posts of up to 500 characters in length, and supports links, images, and video clips of up to five minutes.
Analysts said unrest around Twitter, including recent restrictions on the number of tweets users can see, may have helped Threads attract users and advertisers.
There are currently no ads on Threads, and Zuckerberg said the company would not consider monetizing until it became clear to reach one billion users.